A Better DAM RFP

Standard checkbox RFPs can cause problems down the line. To this end, Digitalassetmanagementnews.org has collected three approaches to RFPs that can help avoid some of the pitfalls, in “10 Steps To Writing An RFP For DAM.

The first is from Jens Lundgaard, Founder of DAM vendor Brandworkz, “How to write an RFP for a DAM and Web-to-Print system: A 10- step guide.

The second, “The Digital Asset Management RFP Conundrum” by Robin Parisse considers on some of the same issues.She writes:

The consensus is that the RFP process has merit, but is seriously broken. […] It is not only a necessary company policy and purchasing requirement, but also a means to educate internal stakeholders about digital asset management, media asset management, and how they can co­exist within an ecosystem in a variety of ways. Therefore, we can’t just toss out the RFP. But, we can shop and buy differently.

The third is from Digitalassetmanagementnews.org contributor, Ralph Windsor, “Purchasing Tips For Corporate DAM System Buyers“, a smorgasbord of caveats, potential gotchas and snags, things to watch out for when you are considering your RFP and purchase.


Your Dam Prep List by John Horodyski

John Horodyski over at Widen’s blog has published Your DAM Prep List, a decent addition to your library of checklists, summarizing some points of attention required Before (B.D.), During (D.D.) and After (A.D.) you implement your DAM.

Given the number of Market analyses predicting monster growth in the DAM field, it will be useful to have a organized library of articles that include this one!