Widen on Practical Tagging at U of Georgia

With all the talk of AI and other ‘magical’ methods of tagging, Widen has published an article on a more practical, hands-on, crafted method used by the University of Georgia:

Rick O’Quinn, Operations Manager at the University of Georgia, says “a lot of good images were kind of falling through the cracks.”

They divided tagging up into three phases:

Phase one: Photographers add basic metadata
Although the University of Georgia’s metadata schema contains approximately a dozen fields per asset, each photographer is tied to a metadata type that requires them to input just six or seven of these fields. Limiting the fields they see makes their metadata entry process simpler. To further streamline this process for photographers, they set up batch processes that allow metadata to be applied in bulk, before or after assets are uploaded.[…]

Phase two: Student workers fill in the gaps
A couple of student workers then review the new photos and add some more generic information, like genders represented and the number of people in the photo.[…]

Phase three: Final metadata application and approval
Finally, Rick’s colleague Jeff fills out the remaining metadata fields on the files. He then flags it as complete which lets Rick know it’s time to do a final review.[…]

“It sounds kind of complicated, but what this allows us to do is spread our metadata workflow [across] three different sets of people,” emphasized Rick. This allows their photographers to spend more time on their creative work, and generate more shots to be used across the university.

The University of Georgia’s Metadata Workflow Gives Their Photographers More Time to be Creative

More on Taxonomies! A Basic Overview.

Naming of Parts: What Taxonomies Bring to Enterprise Search By Martin White gives an absolutely essential topic a great big-picture overview of this essential topic for those setting up or re-designing their DAM. Well worth a read!